Email Marketing Tool | Bloomreach

Email Marketing

More Revenue. Fewer Emails.

Your email service provider should do more than just send emails. Loomi AI unifies your real-time customer data and all of your marketing channels so you can create truly personalized experiences that drive predictable revenue and lasting loyalty — all from one platform.

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1,400+ Fast-Growing Brands and Enterprises Scaling With Bloomreach:

The Blueprint for Smarter Email

Data

Execution

Analytics

First, unify your data. To truly personalize email, you need the whole picture. Loomi AI connects real-time data from all your sources — your website, loyalty programs, data lakes, customer service tools, offline stores, and more — to create one complete, trustworthy view of your customer.

Then, act with intelligence. Unlike legacy platforms that separate data from execution, our solution gives you the freedom to build any customer segment you can imagine. Use this power to launch intelligent emails where Loomi AI automatically determines the next best action, the ideal send time, and the perfect product recommendations for every customer.

Finally, prove the impact. Stop guessing which numbers to trust from siloed tools. Our unified analytics goes beyond just opens and clicks to reveal the true impact of your email strategy on customer lifetime value and what drives profitable growth.

A Recognized Leader

Bloomreach was named a Leader in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. We received the highest scores possible in eleven criteria, including AI, personalization, and innovation.

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A Complete Toolkit for Modern Email Marketers

Flexible & Scalable Email Creation

Go from idea to finished email in minutes. Use our intuitive drag-and-drop builder to create stunning campaigns from scratch, or get started fast with a library of pre-built templates. Our platform is designed to scale, with full support for multiple brands and languages. Learn More

Dynamic, AI-Powered Personalization

Go beyond [First Name] with true 1-to-1 personalization powered by Loomi AI. Generate compelling copy, automatically insert the perfect product recommendations tailored for each user, and let our AI determine the ideal send time to maximize engagement. Learn More

Advanced Testing & Optimization

Test campaigns just as easily as you create them. Launch A/B or multi-variate tests via the same visual interface you use to customize email content. Let Loomi AI run multi-arm bandit tests and automatically pick just the right variant for each individual customer. Learn More

Actionable Insights at your Fingertips

Get a high-level understanding of email's impact on your business or dive deep into a single email campaign's granular performance. With real-time analytics and visualization included in Bloomreach, go from reporting to insight without any headaches. Learn More

Built for the Modern Email Marketer

Let Loomi AI Handle the Busywork

Think of Loomi AI as your built-in strategist, freeing you from tedious work to focus on creativity and brand growth. It automatically finds the best content for each email, predicts the likelihood of purchase or churn, and serves perfectly relevant product recommendations for every single customer.

Campaigns Without the IT Queue

Build personalized email campaigns without relying on IT or developers. Our platform is designed for marketers to get insights and launch campaigns, all on their own.

Join the 99% Inbox Placement Club

Achieve superior inbox placement, even during peak season. Our dedicated deliverability team, proactive IP warming, and smart frequency policies help major brands reach a 99% inbox placement rate, keeping you out of the spam folder and in front of your customers.

Go From Prompt to Email Campaign in Minutes

Ready to move faster? The Marketing Agent is the new autonomous way to use Bloomreach for email. Describe a campaign like an “abandoned cart” or “welcome series,” and let the agent instantly build a complete, best-practice email workflow from a single plain English prompt. Using proven strategies from over 1,500 of the world’s leading brands, you can clear your campaign backlog and eliminate manual setup entirely.

Explore Marketing Agent

See How Others Are Using Bloomreach for Email

LOVALL

MandM

Unisport

30-40%

Email open rate

$10K-$50K

Revenue Lift

2-5%

Click-through rate

MandM Direct Found the Secret to a Better Send Time with Personalization

“By testing core value campaign messages against each other across each day, we found that value campaigns sent on Sunday had stronger open and click rates than on other days.”

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Ollie Wilson Insight Activation Manager | MandM Direct

40%

Email open rate

$100-$500K

Revenue Lift

2-5%

Click-through rate

Unisport’s Formula: A Powerful Platform + Smart Strategy

"Satisfaction with the platform has been consistently high. The solution has demonstrated strong performance, and its features and usability have positively contributed to our operational efficiency and the overall experience."

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Rafal Krupa Email Marketing Specialist | UNISPORT

58.33%

Increase in revenue (vs. previous campaign)

13.39%

Increase in click rate

40%

Email open rate

4x Lifecycle Revenue with Personalization

"We spotted a heatwave in one of our key markets, so we repurposed a previous email to push warmer weather products for that day, leading to far greater success in our email revenue performance."

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Jonnie Crimmons Senior CRM Executive | LOVALL

A 30-Minute Chat To Help You Make Sense of It All

01

Let’s talk about your current setup and the reasons you’re exploring new options.

02

Gain a clearer understanding of the product landscape and your available choices.

03

We’ll share our perspective on how our solution stacks up against the competition.

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Why Choose Bloomreach for Email Marketing

Start With Email and Grow Everywhere

Outgrowing your email provider often leads to a painful and costly migration. Bloomreach is different.Start with our world-class email solution and simply add SMS, app messaging, and morewhenever you're ready — all on the same unified platform.

One Customer, One Complete View

Stop trying to piece together customer profiles from siloed tools. Loomi AI unifies all of your online and offline data into a single, complete view, ensuring one customer always equals one person across every channel.

Integrations Without the Headache

Stop wrestling with complex, custom-built integrations. We offer seamless connections to the platforms you rely on, from major services like**Shopify, BigCommerce, and Snowflake to over 130 other tools.**For any custom need, our flexible, API-first design makes connecting simple.

Segmentation Without Limits

Don't let outdated tools limit your strategy. While legacy platforms struggle with real-time data, Loomi AI allows you to combine everything you know about each customer to create sophisticated, 1-to-1 campaigns that instantly act on their behavior.

Don't Start From a Blank Slate

Our in-platform**use case library offers proven strategies right from the start.**Launch effective campaigns and dashboards in minutes, all built with expert knowledge from leading brands.

Security You Can Build On

We were the first SaaS company to be GDPR certifiedand continue to meet rigorous standards like ISO and SOC 2 Type II. For us, it's simple: protect your brand, your customers, and your data.

Smart Collaboration, Total Control

Empower your entire team to work together securely.Granular user roles and approval settingsmean everyone has the access they need — and nothing they don't — so campaigns get done fast and right.

See What You Can Build

Explore real-world use cases designed to boost engagement and revenue.



Personalize Messaging Based on Customer Return Patterns

Learn More](/content/en/use-cases/return-behavior-mitigation/index.html)

Reward Customers and Personalize Communications Based on Loyalty Tiers

Learn More](/content/en/use-cases/loyalty-program-campaign/index.html)

Show Customers Products They Actually Want To Buy

Learn More](/content/en/use-cases/personalized-product-recommendations/index.html)

Frequently Asked Questions

What is email marketing automation?

Email marketing automation uses software to send targeted, personalized emails based on customer behavior, preferences, and lifecycle stage, without manual effort for each send.

How does email marketing automation work?

Email marketing automation works through triggers, conditions, and actions:

What should you look for in email marketing automation software?

The most important factor is how deeply the platform connects data to execution.

How is Bloomreach different from other email marketing platforms?

Most email marketing platforms are standalone tools that require you to pipe in data from other systems. Bloomreach combines a customer data engine with email execution in one platform.

What types of automated email campaigns can you run with Bloomreach?

We support the full range of automated email campaigns: welcome series, abandoned cart recovery, post-purchase follow-ups, replenishment reminders, win-back campaigns, etc.

How do I evaluate email marketing platforms for an RFP?

Focus your RFP on areas such as speed, depth of AI, and integrations.

How long does it take to migrate to a new email marketing platform?

The full evaluation-to-cutover process takes longer than expected but native integrations and prebuilt automation scenarios help streamline migration.

What support do I get from Bloomreach team?

You get a strategic partner with dedicated onboarding, ongoing customer success, use case library access, Bloomreach Academy, and rapid support response times.

Ready To Build Deeper Customer Connections?

See how sending emails with Bloomreach delivers truly personal experiences that build loyalty and fuel growth.

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